About
Winnie V. Cheung
Empowering women to embrace
radiant holistic beauty —
from the Inside+Out.
Winnie V. Cheung is an educator, product formulator, holistic esthetician, podologist, aromatherapist, entrepreneur, consultant, speaker, and author with more than 30 years of experience in the spa, skincare, and wellness industry.
Throughout her career, Winnie has been driven by one belief: true beauty begins with health. Her work goes beyond traditional skincare by helping individuals understand that healthy, radiant skin is a reflection of the body's biological, emotional, and lifestyle balance—not simply the products they use.
As the founder of an award-winning spa with an 18-year waitlisted clientele, Winnie became known for transforming skin by looking beyond surface-level concerns. She developed her signature Inside+Out Approach and created the Bounce Back Factor™ methodology to help people restore skin health by addressing the whole person rather than treating symptoms alone.
Winnie's diverse expertise includes advanced skincare, aromatherapy, Thai body massage, reflexology, and podology. She is a Certified Podologist through the North American School of Podology and has completed advanced training in multiple holistic health disciplines, allowing her to integrate science-informed skincare with whole-body wellness.
In addition to working directly with clients, Winnie has educated and mentored future professionals as an instructor at West Coast College of Massage Therapy and has held leadership roles in customer relations, where she championed exceptional client care, education, and the highest standards of health and safety.
Today, Winnie combines three decades of hands-on clinical experience with education, consulting, product development, and authorship to empower individuals and industry professionals alike. Through her training programs, speaking engagements, consulting services, and upcoming book, she is helping redefine the conversation around beauty—encouraging people to move beyond unrealistic beauty standards and embrace a healthier, more authentic approach to skin and well-being.
Because when health is restored, beauty naturally follows.
Work with Winnie
Over thirty years across treatment rooms, classrooms and her own spa floor. Winnie works with practitioners, teams and brands who want to build something that holds up.